Downtown are the best fashion boutiques, where is it possible to find the best Italian designer brands Gucci, Prada, Armani, D&G, .... In early 2006 the first and one of the biggest in Romagna shopping malls, called "Le Befane", opened. It's so big that it changed the landscape of the west side of the city.For typically tourist stuff, the beachfront has small souvenir shops. If you enjoy scandalising the family or even your home country's postal service, don't miss some of the more risqué postcards on sale at any one of a number of the little shops on the seafront.