Using the international airport in Alicante Valencian/Catalan: Alacant, airport code: ALC.
The airport is relatively close to the ciutat city of Alacant, beaches in Costa Blanca, such as Benidorm.
Many buses come from almost every big city in Spain. The main bus station is located in the centre of Alicante.
Use the AP-7 highway if you come from the coast Valencia or Barcelona. There is also a motorway coming from Madrid and another from Murcia.